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From vegan gyms to balance training, HCM
editor Liz Terry looks at fitness trends that
could impact your business
HCM issue 8 2019
Insights manager Lizzie Broughton sums up ukactive’s
inaugural Global Boutique Trends Report, highlighting the
demographics and behaviours driving the boutique boom
in key cities around the world
HCM Handbook 2019
Liz Terry lists the key trends, influences and opportunities
set to shape health and fitness in the foreseeable future
HCM Handbook 2019
Gyms and boutique studios will need to marry elements such as gamification and virtual reality into
their offering in the future to keep Generation Z members engaged, according to Chloe Combi, a
specialist on the demographic.
news •
29 Mar 2019
Is the boutique boom reaching the peak of its lifecycle? ukactive CEO Steven Ward asks a panel of experts
HCM issue 3 2019
Boutique gym-goers are young, female and like working out on Tuesdays, according to ukactive’s report
HCM issue 7 2018
Fitness brands, startups and investors are set to debate the next phase of growth for the
boutique sector, as Sweat returns for a second year in March.
news •
24 Jan 2018
The boutique studio market
continues to grow and evolve, as
the Association of Fitness Studios’
report shows. Stephen Tharrett
and Mark Williamson tell us more
about how this sector is maturing
HCM Handbook 2017
A new study assesses the trends in the ever-evolving boutique segment. Steve Tharrett and Mark Williamson report
HCM issue 1 2017
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“I needed a new management team with the talent and leadership to reposition a 20-year-old brand”
HCM magazine
Pilates is having a
moment. Steph Eaves
asks suppliers how
they’re responding
to the demand
HCM magazine
Consumers’ growing love of strength training is to be welcomed, as this long-neglected modality has a renaissance, however, it’s vital we continue to make the case for cardio
HCM magazine
HCM People
Ross Stewart Campbell
CEO, BeyondActiv“We have a fantastic opportunity in front of us to realise our vision of a happier and healthier world”
HCM magazine
With the industry experiencing a huge swing towards strength training, researchers recommend continuing to make the case for cardio
Read the latest issue
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